My 4HWW Tools: A Review of RedLaser

I rarely ever review tech/software products, but this one caught my eye recently and paid for itself 10+ times within 24 hours of me acquiring it.  If it saves you time and money, I feel compelled to share it here.  Sorry non-iPhone users, this may not apply to you.

RedLaser is an iPhone application that allows you to scan a UPC bar code (for almost anything) and receive a host of information depending on the item.  For food, you’ll be able to immediately pull up a nutrition label, but more importantly for most products, you can see a list of prices and various places (both online and locally) that sell the product.

“Okay, great, you found yourself a toy” you say to me.  Well, yes, I must say that after downloading this app, I ran around my apartment scanning everything I could find.  Just recently, I found a practical use for the app that really saved me time and money.

I was out shopping for a printer at Microcenter (a computer and peripherals store nearby me) and found a pretty nice one that I liked, for $130.  I knew this couldn’t be the best price, but on a Sunday, there are many things I’d rather be doing than shopping around online and/or running around to different stores.  I know I could’ve purchased it online to begin with, but when I purchase items like this, I like to see them up close (and also run a test print).  Sure enough, I pull out my iPhone to scan the item and find that it’s available for as low as $89.99 online (at some no-name, shady looking online electronics store).  However, it also was available at Target for $99.99 (only – it specifically said “not available in stores”).

I promptly asked a Microcenter employee if they price match.  Indeed, they do.  I showed the employee the price on’s website (the RedLaser apps gives you a link to any matching products/stores online), and the printer was mine.

Could I have saved more by shopping around online? Probably. The point was, I didn’t need to waste my free time doing all the searching – a simple scan by RedLaser did all the work for me, and I paid $30 less than than Microcenter’s price.  Already, the $1.99 app has easily paid for itself.  Watch the video below for a demonstration:

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