What is a muse? – My4HWW Definitions

money printerGenerally when I write on this blog, I throw around terms like “muse” assuming everyone understands what I mean.  Most of you do, but for those who are unfamiliar (especially those who haven’t read The 4-Hour Workweek), I wanted to give an explanation about what exactly a muse is.  I plan on writing a lot about muse creation in the upcoming weeks and months, so it’s important to me that you know what a muse is!

A muse (as used by Tim Ferriss in his book) is nothing more than a business that can generate income without consuming time.  It’s at least a partially-automated business.  I think of it as more like a side business to whatever else it is you do during the day (be it work or relaxation).  In other words, working in a manufacturing plant is probably not a muse.  However, starting a website that sells t-shirts for dogs could be considered a muse.  For my purposes, most muse ideas will be internet-based, because this is where you can run with an idea at the lowest cost and probably have the highest chance for success (without risking your life savings).

To quote Tim Ferriss in The 4-Hour Workweek,

“Our goal is simple: to create an automated vehicle for generating cash without consuming time.  That’s it.  I will call this vehicle a “muse”…Muses will provide the time and financial freedom to realize your dreamlines in record time, after which one can (and often does) start additional companies to change the world or sell.”

Now that you know what a muse is (if you didn’t already) you can actually focus on creating one.  That’s the hard part, but my goal is to help you as much as I can.  Stay tuned.

Does “muse” mean something more to you?  Share it in the comments!

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2 Responses to “What is a muse? – My4HWW Definitions”

  1. I’ve been reading a bit about “muses” here on your site, but they didn’t quite line up with what I considered a muse.

    I think of a muse as someone or something that inspires a creative, such as a writer or artist.

    Thanks for this definition here. Now at least I know where you are coming from.


  2. I must agree with Melody on the meaning of the word Muse, I think in the same vein. On the other hand your definition of it is very much different but I can see what you mean from your perspective


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